A little-known lottery niche is the charity lottery. Within this gaming niche, there are many small lotteries that focus on incentivized giving. Meaning, a charity lottery does not retain its profits but donate them to different charities. Ideally, the lottery’s operational costs don’t exceed 20%, so that the remaining funds a split equally between charities (40%) and prize money/rewards (40%). This is big news to charities that receive lottery funding as it is a long-term stream of funds that makes for a wonderful and reliable partnership.
For lottery players, this is an opportunity to enjoy playing a much loved game and support a honorable cause. Win-win.